VELVEETA | Fondue What You Want

Stunt, Product Innovation

Performative adulthood: (n.) the urge to prove you’re an adult, even though you are in fact an adult. (ie charcuterie boards, “Architectural Digest” as decor, and plant parenthood) Velveeta has just what you need to melt away all of that false sense of obligation.

LAUNCH

Velveeta will send PR boxes to people with 10,000 Linkedin connections.

“CASE STUDY”

Created with | Anari Fleming (ST), Ed Keithly (ST), Hazel Cimino (AD)